Suppliers Relationship at Pfizer Essay Example | Topics and Well Written Essays - 2000 words

Suppliers Relationship at Pfizer - Essay Example As of 3rd quarter of 2010, the company reported its total revenue of $16.2 billion despite the economic recession in some parts of the world (Pfizer, 2010 c). This figure is 39% more than the total revenue of Pfizer during the 3rd quarter of 2009. (See Table I – Comparison between Pfizer’s 3rd Quarter Revenue between 2009 and 2010 below) In the past, majority of the purchasers are searching for a wide-range of sources of raw materials provided that the supplier can offer the company the lowest market price for the same product (Gadde and Hakansson 1993, pp. 165 – 166). Today, purchasers are after the need to develop a long-term collaborative relationship with its suppliers in order to avail cheaper high quality raw materials (Chobra and Meindl 2001; Araujo, Dubois and Gadde 1999; Bensaou 1999). In relation to the business growth of Pfizer, this report wide-range of will discuss about the importance and ways on how to properly manage the supply side of raw materia ls by establishing a good relationship with its suppliers. Aside from discussing the different degrees of involvement in which Pfizer can establish good relationship with its suppliers, this report will discuss some strategies that will enable Pfizer maintain a strong and long lasting relationship with its accredited suppliers. Supplier relationship management has been a common practice in supply chain management of multinational companies like Pfizer. As explained by Wisner, Tan and Leong (2009, p. 95).

Sexual Abuse Article Example | Topics and Well Written Essays - 1000 words

Sexual Abuse - Article Example There are many signs that can point towards a child being sexually abused. A common sign is when a child has a difficult time walking. In addition, the child might refuse to socialize or engage in any physical activity. Furthermore, if the child experiences nightmares and experiences a rapid decrease in appetite. All these factors are well indicators that the child is or is continuing to experience traumatic sexual abuse. One of the most shocking aspects of sexual abuse is that they have been a commonality in religious atmosphere. This startling reality can be seen in the Vatican Church, which has been criticized for covering up the issue. Unfortunately, many priests have been not only accused but have engaged in sexual abuse, which is damaging to the Church, society, and alarms parents. The Vatican Church is shocked at this fact and has started an investigation that will hold the priests accountable for their shameful act. Reverend Federico Lombardi, the head spokesman of the Church, firmly states the Church will approach the issue with â€Å"rigor and transparency.† However, these assurances have not been adequate as more victims are getting the courage to speak out against the priests. The Church must hold the priests responsible for these heinous acts, but the rules do not implement any of the â€Å"lip service† that Reverend insisted on. For example, the rules of the Church lack st ature, as they do not make it obligatory for these crimes to be reported to officials even though the local law is clear and concise. Catholics globally are shocked at the fact that women are included in the list of grave acts. In addition, they were intrigued that the church believed pedophiles were the same as those who left the church or were heretics. Yet that was not the case as many priests accused, were still part of the church. This frustration of Catholics can be perfectly illustrated in this statement as Chritian Weisnar, one of the key members states, â€Å"It

Parole Essay Example | Topics and Well Written Essays - 1750 words - 1

Parole - Essay Example However, there has been a consensus among the players within the criminal justice system that incarceration is not the most appropriate measure to all offenders. It is in the light of this consensus that parole and probation systems were developed in order to provide alternative and appropriate ways of addressing specific types of offenders (Welsh and Harris, 2008). These systems have had remarkable impacts within the criminal justice system; but they have also had some shortcomings as well. Particularly, parole has been regarded as an early release option that puts the public at unnecessary risk. On the other hand, there are those who argue that it allows the re-integration of offenders into the community and provides better prospects for rehabilitation (Broadhurst, 2001). This paper will seek to understand the parole system by discussing its pros and cons. In addition, it will discuss whether parole is currently over-utilized or under-utilized in Australia, or whether proper balanc e has been struck. Yoshimura (2000) defines parole as a process that involves conditionally releasing an offender from prison so that he or she can serve the remaining sentence in the community according to the sentences terms that the court would impose. Often, offenders released under parole serve the remaining sentence in the community under community corrections officer supervision. Parole is considered as a conditional release from the prison because the release of the offenders is based on certain conditions such as prisoners agreeing to obey specific restrictions imposed by the court. It should be noted that the parole release decisions basis vary across jurisdiction and time (Proctor, 1999). For example, parole can be offered as an entitlement to offenders after they have served a specified minimum imprisonment term. Similarly, parole can be used as a reward for offender’s good behavior. Nonetheless, the bottom line is that granting of release on parole is based on

Cockpit display visual Research Paper Example | Topics and Well Written Essays - 1000 words

Cockpit display visual - Research Paper Example The cockpit will inform them the positions to be in order to avoid any encounter (Weber, 2011). However, proper information has to be fed to the pilots for them to make accurate decisions. Cockpit visual display systems rely solely on highly reliable and accurate mathematical algorithms that correctly tell the cockpit the right air path that the pilot should maintain in order to avoid collisions. Despite the many lives that the cockpit has already and is still saving, the problem lies with the vision of the pilots. Does the lighting system of the cockpit affect the eyes of the pilots? The human visual sense has so many limitations that make it had to adapt to the complex environment in the air. The three dimensional movements and high speeds present in the air are too demanding for the human eye. Furthermore, the human vision is prone to illusions especially at night or when there is poor lighting. Since the human eyes cannot be relied upon to safely navigate through the air, the best substitute is automatically the cockpit. However, the cockpit system should not be a hazard to the pilots because as the eyes’ performance keeps waning, the higher the risks of accidents occurring (Aviationknowledge, 2012). The human eye has two color receptors: Rods and Cones. The cones are found at the center of the Retina while the rods are found at the periphery of the retina. Cones are responsible for photopic vision used when there is light while Rods are responsible for Scotopic vision used in darkness or when there is poor illumination. During the post World War II era, all aircrafts utilized the red light for the cockpit lighting since it did not degrade adaption of the eye to darkness (American Optometric Association, 2011). Nowadays, cockpits are made up of white light that is poor at preserving visual sensitivity for viewing. White light cockpits are being used today because they do not distort the true color of objects. Furthermore, red lighting

Breakdown the misconception of toys Essay Example for Free

Breakdown the misconception of toys Essay Is toy world totally belongs to boy and girl world? Adults probably have their own toys but they are just borrowing from the world which is not belongs to them. The only connoisseurs of toy are children? Toys is any object that can be use to play. And it is majority associated with kids. Toys play a very important role in our growing stage and it related to everyones childhood memories. However when we grow up, we have to draw a line towards toys, because toy represent childish inside the world of an adult. We shouldnt let peoples point of views stopping us from playing toys. Whatever age we are, inside our heart toys will always be a part of us. According to the book written by Woodrow Phoenix (2006), â€Å"the power of toys is not about a return or a childish behaviour. It is the recognition of possibility.† Toys are not childish, toys are symbols that have a metaphorical power to express thoughts and emotions that may have their origins in childhood. We can know parts of ourselves, our secret, our wish, our desire in toys world. A toy can touch our inner part, which is our unexpressed and dreaming self. Toy assimilates and act out secrets, wishes, and desires, it becomes an extremely important part of the owner, toy holds of a relation with owner and gives an extraordinary personal experience to the owner. Toy has built a memory palace in our heart. We can see this clearly in the attachment of people with their toys. As companions on the emotional voyage from childhood to adulthood, toys have for their owner an emotional value that is far greater than anything. This prove that toys hold a very important place in everyone childhood, therefore we should breakdown the misconceptions about toys, and let our inner child run wild again.

Contemporary Perspectives Of Family In Society Sociology Essay

Contemporary Perspectives Of Family In Society Sociology Essay DEFINING THE FAMILY: A family is a social unit made up of father, mother brothers and sisters. All these members play a very important role while living together, sharing problems with one another at the time of help. Love is the most important element in a family among these members without love and happiness these pillars of family has not the ability to stay longer and be with one another for a longer period of time. THE CENTRAL POSITION OF THE FAMILY IN SOCIETY: In order for the family to meet a childs psychological needs, its members must be nurturing, convey mutual respect, provide for intimacy, and engage in bonding and attachment. The family also socializes the child, guiding the child to be members of the society beyond the family. The family conveys religious and cultural beliefs and traditions to the next generation. The family is the childs source of economic resources, which meet the childs various physical needs for food, shelter, and clothing. Then, too, the family sees to it that the child receives health and dental care. The family also teaches morals and values to a child. WHY THE FAMILY IS THEORETICALLY SIGNIFICANT: Family is the most important unit of society and plays an essential role in fulfilling the emotional and physical needs of individuals, which is required for achieving economic and social development. But for a family to succeed it doesnt necessarily need to be a nuclear family, it needs support in caring for its family. If a society is at war, is suffering severe weather such as droughts, is made up of people living primarily in poverty, is a society with a high illiteracy rate, or is experiencing overwhelming negative health conditions such as AIDS, of course any family will be negatively affected. MEDIA ARTICLE 1: Work, Family, and Religion in Contemporary Society. By: Nason-Clark, Nancy Publication: Sociology of Religion Date: Sunday, September 22 1996 In the opening essay to Work, family, and religion in contemporary society, authors Ammerman and Roof claim that the days when business could ignore families and churches could take them for granted are over. Each of the contributors to this volume grapple with some facet of the dilemma facing Religion and religious organizations as they attempt to minister effectively to diversified and changing family forms. The book is organized into two sections: assessing the links among religion, family, and work, and exploring emerging patterns for responding to the contemporary needs of individuals and family units. Essays by Penny Long Marler, and Wade Clark Roof and Lyn Gesch, examine the link between traditional family forms and religious institutions. Marler demonstrates how mainline churches have been able to keep their market share of both husband-wife-plus-children families and the elderly, but have lost ground with younger singles and those in nontraditional households. Interestingly, she examines the process by which church programs for children and the youth are staffed and supported by older church members who remember with fondness their own participation in the life of the church as a family unit. Roof and Gesch note that attitudes in support of families participating in religion together occur most strongly amongst those who have the traditional family structure to match. Several essays examine the relationships among religion, gender, and paid employment: both Lyn Gesch and Charles Hall explore the inter- and intra-personal dynamics impacting upon womens employment status. Each of these chapters draws attention to the importance of gender images and gender expectation as women determine their role in the modern world. Using NORC data from 1972-1990, Bradley Hertel offers a detailed examination of religiosity and labor force participation among men and women. He concludes that by far the most significant challenge to organized religion lies in the work-related declines in membership and attendance attributable to the full-time employment of married women. Part Il of this collection invites the reader to consider some of the implications of changing family constellations for religious groups. Chapters by Don Browning and Joseph Reiff consider the more particular religious or ethical ramifications of the trends documented in the earlier data-based chapters. In an especially insightful essay by Cheryl Townsend Gilkes, the relationship between church and family is examined within the African-American experience. Claiming that it is possible to interpret the history of the African-American experience as a succession of dislocations affecting the relationship between work and family, she argues that it is in the construction of alternatives for survival and growth that the current mission of black churches is best understood. Choosing innovation at the personal level can involve substantial cost, but it also offers opportunities for immense rewards. Mary Johnson details the difficult choices some defense workers face as they struggle to reconcile their work experiences with their faith perspectives, and eventually decide role-exit is their option of choice. On the other hand, William and Sylvia Johnson Everett explore patterns of work and family among couples who decide to merge their familial and employment lives and work together. Small groups, or the home cell ministry, are an innovation that Stuart Wright believes has the potential to bring vitality and renewal to both mainstream and conservative churches alike. Bill DAntonio traces the growth and development of Intentional Eucharistic Communities (IECs) that have emerged within and kept rather close links with the Roman Catholic tradition while Mary Jo Neitz looks at the construction of womens rituals within Limina, a group loosely linked with Roman Catholic women, but clearly outside the boundaries of mainstream Catholicism. This collection of essays has something to offer just about any scholar interested in the issues raised by work, family, and religion in modern society. For the empirically sophisticated, there are chapters that tease apart the nuances of religious participation, employment status, gender, and parenthood. For those preferring narratives of the linkages between work and family, or case studies documenting the choices ordinary men and women make, there are several rich accounts of the process by which ones religious ideology intertwines with ones familial and work settings. Moreover, other chapters offer a more passioned plea for a return to the strong bond between family and faith. Without a religious institutions have been called upon to respond to the changes impacting families across the nation. The editors have pulled together a wide array of scholars to document the dilemmas facing churches and families of faith as we move towards the 21st century. For the most part, the chapters are clear and concise and though there is some unevenness in quality and scope, readers will not be disappointed. There is much in this volume to satisfy both the seasoned scholar and the undergraduate student. CRITICAL ANALYSIS: The concept of work family and religion is linked with one another in a sense that a person work for his/her life to live, move in society to improve his/her life style in life only because of work, a person can earn can live a better life of his/her own choice in society. In case of family it also plays a very important role in society because a person in this world wishes to succeed his/her family in society to get fame in society. Means that both work and family have very close relationship with one another. In case of religion, it has a much broader view from each person or family point of perspective because every one wants to give importance to God to prayers or to church to get through the line of success in life. Letà ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒ ¢Ã¢â‚¬Å¾Ã‚ ¢s take the example of a Muslim point of view about their religion Islam. They have a strong belief that asking from God by fulfilling the needs of prayers in order to get success in life because they believed that God come first then the idea of work and family all these things are based on God, if God will be happy we can easily achieve all these things in life. Same is the case with Christianity and Christianà ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒ ¢Ã¢â‚¬Å¾Ã‚ ¢s point of view about Jesus that by going to the church regularly saying their prayers share the good and bad things such as ideas/sins with a priest in order to change their bad deeds into good ones they have to ask from Jesus in order to get success. I am not referring towards the idea that hard working is not important and justly saying prayers either in the mosques or in the church for earning or success in life for all there things it is necessary to have some ability to be educated and work hard in life not just by wasting their time in rubbish things. So here in the idea to be educated a baby is not born with idea of education from his/her childhood he/she learn a lot from society people in their surroundings from parents so his/ her foundation is based on family and that family is then linked up with society. The media raised the above specified issue in article 1, because they actually want to show a comparison of the importance of work, religion and family in the past and in the present. In the past people used to gave a lot of importance to work, daily business in their lives, religion i.e. the role played by religion in the lives of people but in all this process they ignored the importance of family that why family is important , or why it is important to give more importance to family in life. But now according to the present time churches want to gave more importance to family as well as work and religion because according to their point of views family is also very important because the preaching of religion and churches are only for society, and what constitutes a society the people who are living in that society , the role played by families in a society and in families the role played by elders, so according to some churches that it is important to give more importance to the r ole played by elders in a society because they fulfill all the criteriaà ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒ ¢Ã¢â‚¬Å¾Ã‚ ¢s of family in life, but this view is contradicted by some churches that it is important that elders play a very important role in a family but along with elders the younger ones i.e. the siblings in a family means that the young minds in a family are also of great importance because the whole generation depends on the young minds in a family so if the young minds will not be fresh and have the complete opportunities in life for the exploration of new ideas and concepts then in that case such type of family will not be considered as the good family in society. MEDIA ARTICLE 2: Address (URL): http://www.lib.mq.edu.au/e-access/document.php?save=1HYPERLINK http://www.lib.mq.edu.au/e-access/document.php?save=1eid=52052HYPERLINK http://www.lib.mq.edu.au/e-access/document.php?save=1eid=52052eid=52052 CRITICAL ANALYSIS: In the past aboriginal family life style was very simple. They gave more importance to family. In their families they have father, mother brother and sister. They were all linked with one another because of love. They have great sympathy and heart full of emotions for one another. They were badly discriminated by the white people, because of their dark skin they were not respected in a society among the white people. The white people were used to rape their woman their woman was not respected like the white people woman. When the children were born they were brutally snatched from their parents. Children were also not comfortable in the field of education. They were not provided as much educational facilities like the white people. They were not provided of basic things in life like the white people. When ever a baby was born in their families not of dark skin so they were snatched by the white people so before they were carried away by them their families used to hide them from their cruel hands. This is true that the dark skin people have strong family views. They have their own family values, rules and regulation for spending their lives, but their ideas were not fully developed about the idea of success in life. They were not completely aware about the true meaning of life that to work hard in order to improve their standard of living in life. They used to live in caves and like to prefer the forests for their places of living. When the white people came at that time they have not strong and clear views about the idea of family, they were completely unaware of this thing the used to live together without getting married having children without any sort of strong relationship. They were more concerned with the idea of drugs and alcohol as compared to dark people, who in the beginning were completely unaware of using drugs in their lives. The white people induce this habit in them. This article is written to highlight the positive aspects of aboriginal families, that the concept of family is very strong among them in a sense that they give more importance to the members in their families such as more respect to their elders, respect their decisions, great love for their younger ones. According to this article the writer trying to convince that it is true that there are some negative aspects among the family lives of aboriginal people but along with some negative aspects they have some positive aspects too. For fulfilling the needs of negative aspects of aboriginal families government has to play a very important role such that the school curriculum must be designed in a way that children from aboriginal families must also take some advantage in the field of education because the community must be best identified through the importance of education in that particular community that either the ratio of people regarding education is raising in that particular community or not and if raised then get to know that up to which extent it has been raised. Through this process aboriginal families can be considered as the respectable families in society as compared to other communities. REFRENCES: Clark, Nason. Nancy. (1996). Work, Family, and Religion in Contemporary Society. Sociology of Religion Walker, Y. (1993). Aboriginal family issues. Family Matters, 35, 51-53. Skolnick, Arlene S., Skolnick, Jerome H. (2009). Family in Transition. New York: Pearson Education

Factors influencing TESCOs decision to invest in Malaysia

Factors influencing TESCOs decision to invest in Malaysia For any company to enter into the international market for the first time, a proper research and analysis regarding the challenges and current marketing conditions prevailing in the targeted country must be undertaken. The project has been undertaken to analyse, understand and highlight the major challenges that TESCO can face while entering into Malaysia for the first time. The report focuses on the Political and Legal, Economical, Socio cultural Technological and environmental challenges that may create a difficulties for TESCO to start its business in Malaysia. Introduction to TESCO Tesco PLC is a UK based supermarket chain. It is the largest British retailer, both by global sales and domestic market share, and the fourth largest retailer in the world behind Wal-Mart of the USA, Carrefour of France, and The Home Depot of the USA. Tesco has a long term strategy for growth, based on four key parts: growth in the Core UK business, expand by growing internationally, be as strong in non-food as in food and to follow customers into new retailing services. Environmental Analysis of Malaysia Political Legal Environment Rising Political instability Data In recent months, The political ruling party Barisan Nasional is facing the problem of fall in its strength in ruling the country. The opposition Party Pakatan Rakyat power influence on the Malaysians is increasing which has resulted into possibilities of undertaking of elections in the coming months. Analysis It is predicted that the opposition party may emerge as victorious which lead to increased political uncertainty lower economic growth for 1-2 years. Sales may slow down in the initial years which may be due to increased political uncertainty and disturbance on spending of public during the handover process. The handover process is generally a time consuming lengthy process. it may result into impaired business for the company. lower economic growth in the beginning years may affect the purchasing power of consumers. The company may have to reduce its cost to overcome lower sales in initial years. TESCO may have to reduce its cost on marketing and advertising . The consumers may prefer price and value over quality brand. Political war between the two parties may also result in the outcome of riots which may also result into physical damage of Tescos Property and buildings. Challenge Slow economic growth at the time of change in government which may lead to slow business in the beginning of setting its business in Malaysia. The consumers may prefer price over quality. TESCO may need to have strong control over its expenses. Riots may cause physical damage to TESCOs property if the Political war emerges. Restrictions on Press Advertising Data The Malaysian Government has a very tight control on media like TV, radio, newspapers, outdoor advertising etc for broadcasting of commercials and advertisements. The advertising code code of ethics are to be followed by all the companies business in Malaysia. Analysis The government has kept ban on advertisement of products like alcohol, pork, products with unacceptable images etc. Also, advertisement related to exposure of body parts anti social content like foul language, uncompetitive practices, religious comparisons etc are strictly prohibited. The advertisement must be shot in Malaysia with Malaysian models in the advertisements. No international models from other countries are allowed. Also, the musicals of the ad must be done in Malaysia. Advertisements related to food drink products must highlight the importance necessity of balanced diet to the viewers. Powerful emphasis on the speciality lifestyle of the country of origin of an imported product is not allowed in the advertisements. Challenges TESCO will have to change its marketing and advertising strategy in Malaysia. The government control on advertising media may disallow advertisement commercials of many products of TESCO UK. The company may also have to undergo the process of repackaging re labeling on their products. TESCO will have to create new ideas to advertise its product which could be expensive and time consuming. Focus on many cultural groups Data Malay, Chinese Indian community are the 3 major cultural groups in Malaysia. Chinese Indian community are the minority communities in the country. The recent attacks against the Christian church has created political instability social unrest among the people. Analysis The wealth gap between less richer Malays very rich Chinese and Indian ethinic group in Malaysia has always been a point of concern in Malaysian politics. There has been many issues regarding this issue in the past which created a tension in the Malaysian political environment. But currently, the government is taking efficient measures to reduce the tension between the cultural groups. Christianity is also a minority religion in Malaysia on which government has to keep its attention. However, in the beginning of 2010, there were a series of attacks against Christian church because of some high court decisions. All these factors may lead to political instability in the near future. Political instability may result into the change in government. Christianity is the major religion in UK. Malaysians may tend to emotionally link the products of TESCO with Christianity as TESCO is a UK based company. This may initially led to the unacceptance of the products by Malaysians due current social unrest which may affect the sales and brand image of TESCO in Malaysian market. This may also affect the marketing and advertising strategy of TESCO. The company may have to frequently and carefully advertise its product to the consumers to change their perception about the link between Christianity and the Companys product offering. This may result into heavy expenditures resulting into the rise in cost of the company. Challenges Recent attack on churches may create the perception of link between UK TESCO products and Christianity religion which may affect the sales of TESCO. TESCO will need to advertise more frequently to change the consumers perception about the Christian religion and the local products it sells to Malaysians. Impact of terrorism Data Analysis Rising tension between Malay, Chinese Indian cultural groups in Malaysia in last few years have created a threat of internal terrorism in Malaysia. The war between the ethnic Chinese terrorists Malaysian government came to end after 42 years. However, in the beginning of 2010, there were a series of attacks against Christian church because the court said that the Christians can refer GOD as ALLAH. Challenge Sales may become difficult due to religious unrest. TESCO many have to opt for an option of Public relations on a regular basis which may increase the expenses of the company. Economical Environment Low Purchasing Power Data The GDP per capita income of Malaysia and UK for 2008 was $14,215 $35,468 respectively. Malaysia can be classified as the country of people having upper middle income level whereas UK population can be classified under high income level. Analysis The purchasing power of UK is more the purchasing power of Malaysia. It clearly reflects that the disposable income of Malaysia is comparative low to that of Uk. The per capita income disposable income of Britishers is very high thereby increasing their purchasing power. Due to high purchasing power, normally people in UK prefer brands and are brand loyal are willing to spend extra on the products. The per capita income of Malaysians is comparatively very low to that compared with Britishers. Lesser income signifies that the disposable income will be lower thereby reducing purchasing power. This will directly result in the emergence of price sensitive market condition in Malaysia where brand loyalty could be given less priority by Malaysians. Lower per capita income of Malaysians will result into low purchasing power making Malaysia a price sensitive market where buyers may be ready to buy any product with less or no brand importance. So the company sales might get affected due to this. TESCO may have to change its products, lower the quality lower the price so that the products can be produced cost effectively consumers can afford to buy. TESCO may have to start its own manufacturing unit along with its own new supply chain management and search for local suppliers in Malaysia who can provide products of good quality at a lower price. This may help in producing products at lower cost which the Malaysians can intend to buy. TESCO will have to search the place to set up their business to get proximity to the market which may help in lowering the distribution cost of its product. Challenges Lower consumer income will affect sales of the company. Uk products have high quality with high price. The company may have to rechange its quality of the products as per the price. TESCO will have to start its new supply chain management distribution system to make the local products for cost efficiency. TESCO will need to find their place of setting business where Distribution cost is very low. The company will have to look for local supply chain who can meet all above requirements. Foreign Currency Fluctuation Risk Data The foreign exchange of 1GBP to 1Malaysian Ringett in recent months has fallen from 5.8RM to 4.7RM. The interest rate of Malaysia UK in the beginning of the year 2010 were 2.25% 0.5% respectively. Analysis The key factor for fluctuations in currency exchange rates is the interest rate in different countries. Malaysia offers significantly higher interest rates than UK. Then investors will want to put money into Malaysia, thus increasing demand for the currency. The increase in currency demand may result into lowering value of Pound thus creating Foreign currency fluctuation risk.Exchange Rates are very important for any country as they determine the level of imports and exports. Challenge Importing products may become a costly option due to fluctuation in currency risk. The company may have to look for local suppliers and also may have to start new supply chain management to reduce the cost. Unemployment Level Data The recent Global financial crisis is still having a major impact on employment level in all the countries of the world. The unemployment rate in UK has reached to 8% in march 2010. The unemployment rate has increased from 3.2% in 2007 and has reached to 3.7% in march 2010. Analysis Increase in unemployment of Skilled, Semiskilled Labourers has been a major concern for Malaysian government in last few years. The Malaysian Government may put some employment restrictions on all the Multinational companies in Malaysia to hire the local Malaysians for employment. The restrictions may include more hiring of Malaysians in comparison to foreign employees irrelevant of their level of skills. Even though the higher unemployment in their home country, TESCO may undergo the pressure of hiring more Malaysians in comparison of foreign employees and provide training to them to meet the required skills for employment which may increase the overall expenses of the company. Also, employing foreign workers in Malaysia will be an expensive cost incurring idea thus increasing the operational cost of the firm affecting the product pricing. Challenge Employing foreign talent may not be possible to run the business. Providing training for Local staff would be expensive and time consuming process. Creating new supply chain management Data Low purchasing power of Malaysians, high foreign currency fluctuation and price sensitive market in the country are becoming major factors for the companies to reduce their prices of the product. Analysis Low Purchasing power of Malaysians in comparison with those of UK will create a price sensitiveness in the country where people may prefer Price over quality. Foreign currency fluctuation between Malaysian Ringett and UK Pound has been unstable in recent times. In importing goods, TESCO may end up in paying more than their usual price thus increasing the overall cost of the product. TESCO will have to reduce the price to meet the market price with its competitors product. The company will have to look for new supply chain management along with new suppliers who can provide the required quality at lesser price to meet the comsumers expectation. Setting up the new supply chain along with new local suppliers will be a big challenge as TESCO is an International Company. Challenges Importing goods from UK will be expensive for TESCO. Tesco may have to compromise on the quality of the product in case of price sensitive market. TESCO will have to set up new supply chain management along with new local suppliers to meet both the price and quality requirement of the consumers. Socio Cultural Environment Labeling Packaging Requirements Data Analysis The Malaysian government is very strict about the labeling language used on the products sold in the country. The language on all the products saleable, whether local or imported, must be written in Bahasa Malaysia or English. And in case of imported goods, the language used in either case may also include translation in any other languages. Since the Government rules regulations is very strict in Malaysia, TESCO would have to Change its labeling repack the products with descriptions in both English bahasa Malaysia Language. Also, the company will have to give more information on the product about its HALAL Certification, ingredients, Date marking, Nutrition Labeling etc. The company will have to change its packaging strategy for its products due to hot humid climatic conditions prevailing in Malaysia This will increase the cost of packaging labeling of all the products to be sold. So to gain economies of scale, TESCO may have to increase its sales volume to cover up the cost of change in labeling packaging. Challenge Relabeling and repackaging the products due to language barrier will be costly and time consuming. TESCO may have to keep on advertising its product on a regular basis to overcome the language barrier. Halal certification Data Analysis The concept of Halal on food non food category of product consumption is a vital issue in any muslim country. Islam is the official religion followed in Malaysia. The religion of Islam demands that the product to be consumed must be HALAL. In Malaysia, The Muslim consumers look for the HALAL certification on the products which is issue by Malaysias Department Of Islamic Development (JAKIM). In recent years, the Muslim consumers in Malaysia are faced with broad selection of products services which are either locally named or are international products certified as HALAL. The Competition is intense in the Malaysian market where local retailers have an upper hand for the sale of products by projecting their products as Islamic brands with the help of creative packaging labeling on their products. TESCO will have to certify HALAL certification on all it products will have to show the logo on each HALAL certified product. This will result into rising of its operating cost. Also, The HALAL certificate is valid for only 1year. So, the company may have to incur these cost every year. Challenge Certification of Halal on all products is costly and time consuming. The validity of certification is very less which results into occurrence of repetitive expenses every year. Advertising, packaging and labeling strategy would change which may increase the cost of the firm. Intense competition from local retailers will be a challenge. Technological Environmental Factors Accessibility Updation of Information Data and Analysis The percentage of urban population to total population in the year 2008 was 70.4%. Most of the hypermarkets are located in the urban areas. Rural consumers may have little access to either buy the product online or going to the nearest hypermarket in their area. So, setting the business in urban market will be a challenge to TESCO to meet capture the market share the requirements of both rural urban population. In recent years, in Malaysia, Online purchasing has become an easy, time, cost energy saving way to buy the products. This method is more followed by the urban consumers to book an order. So, TESCO will have to keep a regular update on timely basis about the availability of its products on its online purchasing website for its consumers. Challenge Target market may get narrow down due to low internet access in rural areas. Starting a business in rural area may increase the transportation cost to the urban consumers. Regular update on timely basis about the availability of its products on its online purchasing website for its consumers will be a challenge. Impact of global warming, deforestation environmental factors Data Analysis Water air pollution, impact of global warming has affected the health of the people in Malaysia. Deforestation due to regional development is also another factor affecting the country. The Malaysian government is now becoming very strict for control over these environmental problems. Any business, whether local or multinational business, has to comply with all the set of rules and regulations related to the environmental issues laid by the Malaysian government. Government may also disallow the companies in setting up of warehouses in the certain selected parts of the country. TESCO, being an multinational brand, will have to follow the strict prescribed rules laid by the Malaysian Government and may have to submit regular reports to the government regularly regarding the working of the company. Challenge Setting up of warehouses near TESCOs hypermart can be a big challenge. Transportation cost may get increased due to problem in selecting area for warehouses. Restriction on certain products can affect the business of TESCO.